00537     2200169   4500001002100000008004100021035002000062245006700082100004600149260003200195300005900227084001400286082001000300650001400310650002200324990002100346INLIS000000000004561                                   Ind    a0010-1118004561  aConsumer behavior : concept and applicationscLONDON, David L.  aDavid L. London and Albert J. Della Bitta  aNew YorkbMcGraw-Hillc1993  axxiii, 788 p.: ill.; 26 cmcxxiii, 788 p.: ill.; 26 cm  aPSE 658.8  a658.8  aMARKETING  aCONSUMER BEHAVIOR  a6092/1995 (2960)