KOTLER, Philip text Jakarta erlangga 1994 545 hlm : ilus. ; 21 cm 658.8 658.8 KOT m 20221205120005 INLIS000000000004666 Converted from MARCXML to MODS version 3.5 using MARC21slim2MODS3-5.xsl (Revision 1.106 2014/12/19)