Kotler, Philip text Jakarta Erlangga 1991 id 413hlm.;ilus.:23cm 658.8 54-21-014-1 220725 20220725121106 INLIS000000000003595 Converted from MARCXML to MODS version 3.5 using MARC21slim2MODS3-5.xsl (Revision 1.106 2014/12/19)