01238 2200325 4500001002100000005001500021035002500036008004100061245042500102100001900527700002800546700002500574700002400599700002000623700001900643700001900662700001900681700002000700260003000720300003400750020002200784022001500806650001400821650001400835863000600849082001500855084002100870250001100891990001000902INLIS00000000000180720231124112142 a0010-052200000001497231124 g 0 ind 1 aRISET Pemasaran dan Konsumen Pengolahan dan analisis data serta kajian: budaya dan resiko kredit, marketing destination brands, brands equity dan motivasi, model keputusan konsumen, sikap konsumen dan produk hijau, pemasaran hubungan, consumer awareness /cUjang Sumarwan, Aditya Galih Prihartono, Antonius W. Sumarlin, Desi Albert Mamahit, Eri Purnomohadi, Judianto Hasan,Muchlis Ahmady, Ririn Wulndari, Tubagus Haryono0 aUjang Sumarwan0 aAditya Galih Prihartono0 aAntonius W. Sumarlin0 aDesi Albert Mamahit0 aEri Purnomohadi0 aJudianto Hasan0 aMuchlis Ahmady0 aRirin Wulndari0 aTubagus Haryono aBogor :bIPB Press,c2012 axiii, 370 p. :bill. ;c23 cm a978-979-493-410-4 a338.12.017 4aMARKETING 4aCORTUMER. a1 a338.12.017 a338.12.017 UJA r aSeri 2 a77/13