Strategic marketing: a handbook for managers, business owner, and entrepreneurs FRENZEL, Mary Anne text California Addison-Weshley Publishing 1982 Cet. 1 id xii, 283 hlm.; ill.: 28 cm PEMASARAN 658.8 0201000792 210430 20210430103303 INLIS000000000000294 Converted from MARCXML to MODS version 3.5 using MARC21slim2MODS3-5.xsl (Revision 1.106 2014/12/19)